New chapter for BlinkTroll as they move on from Odense’s robotics incubator
From early-stage concept to proven training tool: BlinkTroll leaves the incubator of Odense Robotics StartUp Fund at Danish Technological Institute with a solid product, a growing team and a clear mission to scale.
The Norwegian-Danish startup has spent the past year developing and refining its mobile target robot for realistic weapons training – all from the robotics incubator in Odense, where they have received expert guidance and hands-on support with both business and technology development.
And the decision to move their operations to Odense is one the BlinkTroll founders haven’t looked back on.
“In Norway, most robotics environments are software-focused, and the major incubators simply weren’t oriented toward defence. In Odense, we found a real willingness to work with defence startups. We felt very welcome,” explains Øystein Hatlestad Hovland, Co-Founder and COO in BlinkTroll.
Building from the ground up
When BlinkTroll joined the incubator, the team consisted of just two people. Today, the company has 15 employees, and their system is already in use by police and military forces in several European countries – including Ukraine.
During their time in Odense, BlinkTroll refined their technology and laid the groundwork for scaling.
“We’ve made the product more robust, gained access to a fantastic network, and saved valuable time by learning from others who’ve been through the same challenges,” he emphasises.
A new base – and a new chapter
In August, BlinkTroll moved into its own facility in Odense. From there, the team plans to expand its product portfolio, continue supporting frontline forces, and help shape a new generation of European defence technology.
“Now we have the opportunity to build from the ground up – in a leaner, faster, smarter way. And we have to do it. Because there’s a war to win in Ukraine, and we must support the Ukrainians with everything we can, as fast as we can,” Øystein Hatlestad Hovland notes.
And BlinkTroll is well on its way. The company recently secured €1.5 million in funding to accelerate development, scale up production, and bring its technology to even more European defence forces.
Still part of the ecosystem
As BlinkTroll moves into its next phase, the connection to the startup community remains intact. Although the team is leaving the physical space of the incubator at Danish Technological Institute, they continue to see value in staying close to the network and ecosystem in Odense.
“Even though we’re now leaving the incubator, we still feel like part of a community. There’s a shared interest in our success, and that gives us a strong sense of support,” says Øystein Hatlestad Hovland.
“It’s not so much about where we build the company. It’s about where we can have the greatest effect as quickly as possible – for the soldiers on the front lines and for the free world. And right now, for us, that place is Odense,” he concludes.